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Research papers

Simulator design for more efficient tv media buying: Eat 1

The project EAT 1 is the result of managing the existing information to give useful and easy information. Nowadays, there are lots of information produced by media that professionals have to evaluate after to get some conclusions. Media normally...

Catalogue: Seminar 1991: The Expansion of Broadcast Media
Author: Carmen Montero
June 15, 1991
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Citation

Montero, C. (1991a, June 15). Simulator design for more efficient tv media buying: Eat 1. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/simulator-design-for-more-efficient-tv-media-buying-eat-1